– Data collection during sign up is important for adjusting and improving marketing performance.
– It is essential to always hedge with ad spent or marketing dollars to mitigate risks.
– Understanding the value of every dollar spent is crucial for successful marketing.Collect data during sign up to hedge against marketing performance and adjust strategies accordingly.Reminder: Data collection during sign-up is a hedge against marketing performance. Even if things don’t go great with sales, etc., you collect a volume of valuable data to adjust and move forward. The first rule of running marketing is always to be hedging with ad spend or marketing dollars. Great marketers understand the value of every dollar spent. #marketing #data #ecommercehttps://www.linkedin.com/in/jivanco