– The conversion rate on the store is higher than the newsletter sign up rate.
– The conversion rate for first-time buyers is slightly lower than the overall conversion rate.
– The newsletter sign up rate is lower than both the conversion rate and the sub to conversion rate.Improve the newsletter sign up rate to increase conversions on the store.Here’s something I don’t see every day. The conversion rate on our store is higher than our newsletter sign-up rate. There is no sale and no email that went out, and it’s converting at 9.25% on the day. For first-time buyers, it is 8.59%. Our newsletter sign-up rate? Only 7.98%. Our sub to conversion rate is 38% across two of our three forms on the day. Quality Audience and Customer Journey with a solid product can get you there. #ecommerce #customerjourney #datahttps://www.linkedin.com/in/jivanco