– The author is working on a weekend project to automate customer acquisition using unit economics and customer outreach.
– The manual process they have been using has been successful and they want to automate it.
– The available tools have not considered this use case yet, but the author believes it will be important for building successful brands.Develop and create tools that can automate the customer acquisition process and consider new use cases in order to build successful brands.My weekend project is to build an automated flow to improve customer acquisition on auto-pilot, leveraging unit economics and customer outreach. What emerged from a manual process we have been doing in the background has now proven to be successful enough to consider automation. The problem is that the available tools have not yet considered this use case, but this is where brands will be made. They just don’t know it yet. #sunday #marketing #strategy #ecommercehttps://www.linkedin.com/in/jivanco